We’re paving the way for the future of cycling.

You have to spend time in the saddle to know what it’s really like on the road. Founded by Evan Solida, Cerevellum is focused on the future of cycling safety and performance by creating innovative cycling accessories.  The idea for the Hindsight 35, the world’s first cyclometer with an integrated rear-view camera, came about originally as one of Solida’s industrial design school projects.  It was only after he was struck by a car while out training in 2007 that he decided to bring the product to life. 

Our Mission

Our mission at Cerevellum is to offer cyclists unique products that increase rider’s safety and performance.

Our Name

The name Cerevellum comes from a combination of "cerebellum” (meaning a region of the brain that plays an important role in motor control) and "velo” (In Flemish means "bicycle”).